We took the promises off the pouch.
We're called Skinny Coffee Club. For most of the time we've existed, we meant that the way you'd expect.
We made claims about what this blend could do that we couldn't back up. The regulator told us so, and we were slower to act than we should have been. Those claims are coming off, and they're not coming back.
If it didn't work, that wasn't you
If you bought from us expecting something and didn't get it, that wasn't a failure on your part. There was nothing to do right. The claim was ours and it was wrong.
What the name means now
The skinny. The lowdown. The inside scoop.
We know how this industry works because we ran the playbook. So we'd rather tell you how the trick works than do it to you again.
What's in the pouch is on the pouch, in full. That's the pitch now.